Branding Design, Packaging & Illustration
Wild Pup is a premium pet-food concept built for four-legged friends with endless curiosity and a healthy appetite for fun.
I led the full brand development, from strategy and logo design to packaging and playful copywriting.
I led the full brand development, from strategy and logo design to packaging and playful copywriting.
Bright illustrations and bold typography signal freshness and quality while keeping the tone cheeky and approachable.
The result: a shelf-ready brand that makes tails wag and owners smile, proving wholesome food can have a mischievous side.
The result: a shelf-ready brand that makes tails wag and owners smile, proving wholesome food can have a mischievous side.
