Branding, Packaging & Illustration
I created a playful yet sophisticated identity for Cocoya, a sun-care and lifestyle brand inspired by the sea. Cobalt-blue illustrations and a sorbet-pink palette capture the magic of coastal sunsets, while a hero palm tree, filled with detailed sea creatures and plants anchors the design system. From the inky day-to-night landscape artwork to packaging concepts, tote-bag merch, and animated transitions of the moon setting and sun rising, every element reflects Cocoya’s mermaid-meets-eco ethos and its tagline: “Chase the sun, love the sea
